• E-mail: social@ditag.eu
  • Phone: +36 70 622 1039

THE OPPORTUNITY

Social Media is the voice of your customer but DO YOU HEAR IT at all?

 

DID YOU KNOW?

 

2017 2.46 BILLION SOCIAL MEDIA USERS

2021 4.02 BILLION SOCIAL MEDIA USERS

 

All of this content constitutes a rich stream of consumer insight, just waiting to be mined and analyzed to become your business advantage.

 

Turn this into your opportunity to:

 

 • UNDERSTAND THE MARKET / IMPROVE YOUR MARKET RESEARCH

 • Increase brand awareness

 • Grow market share, build loyalty

 • Reduce loss, maximize profit

 • Meet market needs, develop products that will sell

THE CHALLENGE

  •  How can you process and analyze these large volumes of data without getting lost in the noise?
  •  How can you best share insights so that they may drive key action and results across departments?
  •  How can your company transform to create better customer experiences?

  •  Do you want to get early warnings about the events which may affect your business?
  •  Do you want to be one step ahead of threats and opportunities in the market?
  •  Do you want to be in charge of your enterprise’s future?

THEN use social media analytics as a proxy to understand the market via the voice of the crowd

THE TOOLS

Get speed and power to process millions of tweets and comments in minutes, deliver valuable reports for decision-making on demand using volume, sentiment, and predictive analytics.

 

  • Monitor consumer sentiment in real-time and over time
  • Catch trending topics before they go viral
  • Identify problems before they blow up in a world where customers develop higher expectations
  • Measure & Compare your overall results against defined benchmarks
  • Hear what consumers really want, in their own words
  • Respond to complaints in the moment, reducing churn and bad press
  • Deliver custom offers and promotions at the right times to drive sales
  • Use predictive analytics to anticipate future purchases, hedging strategies, trends, and offer the right deal – be one step ahead

THE RESULTS

  • Develop smart product strategies to meet dynamic needs
  • Test launch your strategies, get early feedback
  • Hit the right market, at the right time, with the right product
  • Grow your market share and presence
  • Build customer loyalty and improve retention
  • Deliver innovative products in less time
  • Perfect your go-to-market strategy
  • Get custom alerts and set up automated reports to stay on edge 24/7

If you don’t start to catch up with your competitors in Social Media Analytics you are going to fall behind on increasingly competitive markets.

GETTING STARTED

Do you have a good Strategy in place? Many companies still have not realized the importance of Social Media Analytics, and as such it is not a part of their marketing culture.

 

Do you have access to on demand Social Media Analytic Tools? This huge amount of content cannot be efficiently analyzed by humans. It is easy to lose track of what is going on when you follow all posts, blogs and news feeds on various, sometimes hidden channels and in many different languages. Nearly all companies have social media channels, but they lack automated social listening capabilities.

 

Have you found the best scheme to fit your budget? Even if companies realize the necessity of possessing SM tools and expertise, they may not always have the money and/or human capital required to build a modern in-house social media analytics platform from scratch.

HOW WE WORK

 

OUR ANALYTICS

VOLUME

  • Understand how much (or how little) people are talking about your ad campaign or brand, historically or after a major event.
     

SENTIMENT

  • Gauge what image/perception social media users have regarding their time in your stores, interactions with your staff, and overall enjoyment/quality of service.
     

THEMATIC

  • Catch trending topics before they go viral to “ride or avoid” the wave and be able to visualize unmet needs and reasoning behind peoples actions. Discover word(s) in the conversation that shape volume and sentiment.

PREDICTIVE

  • Anticipate market trends and prepare/hedge accordingly and identify problems before they blow up.

Supported input languages

Further language localization can be done upon request.

  • Arabic (no Arabizi support)
  • Bulgarian
  • Danish
  • Dutch
  • English
  • French
  • German
  • Georgian
  • Hebrew
  • Hungarian
  • Indonesian (Bahasa Indonesian)
  • Italian
  • Japanese ( no Romaji support)
  • Korean
  • Malay (Bahasa Melayu)
  • Mandarin (traditional)
  • Mandarin (simplified)
  • Norwegian
  • Polish
  • Portuguese
  • Romanian
  • Russian
  • Spanish
  • Singlish (Singapore colloquial English)
  • Swedish
  • Turkish
  • Ukrainian